We often debate whether insurance is an expense or an investment. But here's another question — what if you're overspending on something that's meant to protect, not profit? Seen This Happen? 👀 You sit across someone reviewing their life insurance portfolio. They proudly say, “I’ve taken a ₹2 crore policy.” Sounds impressive. Maybe even responsible. But then you ask a few questions: – Any liabilities? “No, I’m debt-free.” – Dependents? “Just my spouse. No kids yet.” – Monthly expenses? “₹35,000 all in.” – Income? “Around ₹6.5 lakhs annually.” And suddenly that ₹2 crore starts to feel… unnecessary. Not wrong. Not dangerous. Just… maybe a bit too much . Let’s Talk Balance ☕ Life insurance isn't like groceries — you don’t top it up every week. But it isn’t like buying land either — more doesn’t always mean better. When your cover far exceeds your actual financial responsibility, you're ...

“People check mutual fund NAVs every week. But their insurance cover? That’s stuck where it was 7 years ago.” 🧠 How to Know if Your Insurance Needs Have Increased (or Decreased) Funny, isn’t it? Insurance is meant to grow (or shrink) with life. But most people treat it like a one-time chore—like buying a ceiling fan. Install it once. Forget about it. That’s where the real risk lies. ☕ Let’s Talk Reality In the last few years, what changed for you? Did your salary go up after appraisal season? Did you move from Dum Dum to Rajarhat to be closer to work? Did your first child just get admitted to a school where the fee sounds like an EMI? Did you finally clear that long-standing home loan from Behala property? Life shifts. But if your term plan still covers the “you” from 2018, we have a problem. 👀 What Actually Affects Your Insurance Needs Let’s not overcomplicate it. Your insurance coverage should reflect your financial responsibilities and...

The Role of Insurance in Your Portfolio (It’s Not Just a Backup Plan) Insurance isn’t just about protecting against risks—it’s a powerful financial planning tool. Whether it’s life or health coverage, a well-chosen policy adds stability, structure, and even peace of mind to your overall portfolio. Let me say this right at the start: insurance is not an investment . There, I said it. Because honestly, that’s one of the biggest confusions I see in my offline conversations with families. People often buy policies hoping to "get good returns." And then feel cheated when it doesn't perform like a mutual fund. But if you see insurance for what it really is—a risk cushion, income protector, and long-term safety net —it starts to make perfect sense. So, let’s walk through what role insurance actually plays in a healthy financial portfolio. 🛡️ First, What Do We Mean by Insurance? Simple answer? It’s a contract where you pay a small premium, and in return...